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Will Woolworths ever win the supermarket war?

The Australian Financial Review (AFR) •
November 15, 2026 • 05:00 AM
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The nation’s two grocery giants have been engaged in seemingly endless trench warfare over market share. Now the market believes Woolies will pull ahead.

Will Woolworths ever win the supermarket war?

On Thursday, October 29, Woolworths chairman Scott Perkins proudly told shareholders at the grocer’s Bella Vista headquarters how a “refreshed and invigorated” management team had turned its fortunes around.

These are tough times for Australian households, which are being crushed under the weight of rising prices and elevated interest rates, but they are good times for Woolworths investors.

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Same Story from Other Publications

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Sydney Morning Herald (SMH)
1d ago
The ‘It’ burger bun is now in Aussie supermarkets, but read this before you buy it

The ‘It’ burger bun is now in Aussie supermarkets, but read this before you buy it

The potato buns favoured by Shake Shack and Australia’s smash burger set have hit Woolworths shelves for a fraction of the price.

#woolworths #supermarket
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