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'Everyone laughed' when he started a pumpkin farm — now it brings in $2M/year

CNBC World •
October 21, 2026 • 07:29 PM
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Three decades ago, when Kelly Schultz announced his intention to start a pumpkin farm, “everybody laughed at me,” he says. Nobody thinks he’s out of his gourd now. Schultz, 74, is the owner and operator of The Great Pumpkin Farm, which brought in $2 million in annual revenue in 2025, according to documents reviewed by CNBC Make It — and it’s open just seven weeks a year.

'Everyone laughed' when he started a pumpkin farm — now it brings in $2M/year

Three decades ago, when Kelly Schultz announced his intention to start a pumpkin farm, “everybody laughed at me,” he says. Nobody thinks he’s out of his gourd now. Schultz, 74, is the owner and operator of The Great Pumpkin Farm, which brought in $2 million in annual revenue in 2025, according to documents reviewed by CNBC Make It — and it’s open just seven weeks a year.

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