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You’ve got to hear both sides?

The Verge •
October 16, 2026 • 05:24 PM
• By Richard Lawler
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With public opinion broadly against AI data centers, the Today, Explained podcast from Vox brought on Nicole Thomas, a marketing and PR exec who represents data center companies. The “for” arguments are familiar (tax dollars, not all data centers are XXL-sized hyperscaler AI projects, and that what is needed is more transparency), and they also look at some of the attempts to make data centers friendlier, like Microsoft’s biomimicry camouflage. [Media: https://megaphone.link/VMP8675260688]

You’ve got to hear both sides?

All the latest updates on AI data centers

With public opinion broadly against AI data centers , the Today, Explained podcast from Vox brought on Nicole Thomas, a marketing and PR exec who represents data center companies.

The “for” arguments are familiar (tax dollars, not all data centers are XXL-sized hyperscaler AI projects , and that what is needed is more transparency), and they also look at some of the attempts to make data centers friendlier, like Microsoft’s biomimicry camouflage .

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