Trending
Prev Story
Next Story

Amazon’s new Kindle Colorsoft is a premium e-reader with a premium price | TechCrunch

TechCrunch •
November 13, 2026 • 11:00 PM
• By Aisha Malik
1
1 reads 0 reactions

The latest model is lighter and thinner than its predecessor and features an edge-to-edge display. But if you already own the first-generation Colorsoft, there’s little reason to upgrade.

1 / 3
Swipe Photos

Amazon recently unveiled its refreshed Kindle lineup introducing a new basic Kindle , Paperwhite, and Colorsoft. The new Kindle Colorsoft starts at $290, while the Signature Edition, which I’ve spent the past few weeks testing, costs $320.

The base model comes with 16GB of storage, while the Signature Edition doubles that to 32GB and is available in graphite or a maroon-like Fig finish with an aluminum back.

Amazon first brought color to its Kindle lineup in 2024 with the launch of the original Colorsoft. The latest model is lighter and thinner than its predecessor and features an edge-to-edge display. If you already own the first-generation Colorsoft, there’s little reason to upgrade.

The core reading experience remains largely the same. Both models have a 7-inch color E-Ink display, 300ppi resolution for black-and-white content and 150ppi for color.

However, if you’ve been eyeing a color e-reader, the new Colorsoft is worth considering if you can get past the hefty price tag.

Unlike standard Kindles, which display everything in black and white, the Colorsoft brings your digital bookshelf to life with their original colors. This makes it a particularly appealing option for readers who enjoy comics, graphic novels, or cookbooks, where color makes a big difference. It’s also great for readers who like highlighting passages in different colors.

It’s worth noting that colors on the Colorsoft are still relatively muted and not as vibrant as what you’d see on an iPad. Still, they add a welcome splash of color and make a noticeable difference compared to the black-and-white displays of standard Kindles.

The Colorsoft lets you adjust the screen’s color temperature, so you can switch to a warmer, more yellow-toned display that’s easier on the eyes when reading at night. There’s also an auto-adjusting brightness option that comes in handy.

When it comes to battery life, Amazon says that the Colorsoft can last up to eight weeks on a single charge, compared to up to 12 weeks for the Paperwhite. During my testing, I didn’t have to stress about charging the Colorsoft because like other Kindles, its battery lasts a relatively long time compared to other everyday electronics.

One small but welcome improvement on the new Colorsoft is the repositioned power button. On the previous generation, it was on the bottom of the device next to the charging port, making it easy to accidentally press it when handling the Kindle. On the new model, Amazon has moved it to the top-right edge, where it’s less likely to get in the way. I quite like this change, and found the new location more intuitive when powering the device on and off.

I enjoyed the premium feel of the aluminum back on the Signature Edition. Although Amazon provided a case with my review unit, I rarely used it, and the finish held up well. While the slimmer design isn’t a major change, I found the new Colorsoft quite comfortable to hold compared to older Kindle devices.

For those who enjoy reading in the bath or by the pool, the Colorsoft is waterproof, so you don’t have to worry about accidental splashes or spills damaging the e-reader.

One thing I appreciated about the Colorsoft was how infrequently the screen needed to refresh, which was something I noticed more often with the larger Kindle Scribe Colorsoft . I also didn’t experience any noticeable ghosting, where text from previous pages lingers on the screen, which is common on some e-readers.

The Signature Edition supports a magnetic cover with built-in page-turn buttons that connects to the pogo pins on the back of the device, but I can’t speak to this experience because I didn’t have access to the case.

The biggest drawback of the Colorsoft is its price. It’s a steep investment for a device that’s just used for reading. That said, if you really want a color display, the Colorsoft is definitely worth considering. For everyone else, it’s a nice upgrade, but far from a must-have. Many readers would be better off with the basic Kindle or Paperwhite, which start at $169.99 and $199.99, respectively.

Prev Swipe Story Next

Same Story from Other Publications

Compare how 6 other independent news outlets reported on this story.

6 Publications
Wired
1w ago
Amazon’s Best New Kindle Offering Is a $35 Accessory

Amazon’s Best New Kindle Offering Is a $35 Accessory

If you already have a compatible e-reader, the Kindle Click could be all the upgrade you need.

#amazon #kindle
Compare →
The Guardian
2d ago
How to Rob a Bank review – Amazon’s anti-capitalist caper is far from a riot

How to Rob a Bank review – Amazon’s anti-capitalist caper is far from a riot

Nicholas Hoult, Anna Sawai and Pete Davidson play Robin Hood in this simple-minded and unexciting attempt to mix social commentary with action

Ars Technica
3d ago
Ring cameras go mobile as Amazon debuts AI-powered security drone and robot

Ring cameras go mobile as Amazon debuts AI-powered security drone and robot

Amazon's roaming Ring Robotics devices will debut in late 2026 and early 2027.

CNBC World
3d ago
Amazon's Ring unveils flying drone and robot to patrol homes and businesses

Amazon's Ring unveils flying drone and robot to patrol homes and businesses

Amazon's $250 Ring Drone Cam flies from room to room to investigate suspicious activity, and can capture footage at night.

The Verge
3d ago
Amazon turned its Alexa robot into a Ring security patrol bot

Amazon turned its Alexa robot into a Ring security patrol bot

Amazon’s Astro is back with a new job and new name.

The Next Web (TNW)
1w ago
Amazon's Alexa for Shopping agent will now take your orders by text

Amazon's Alexa for Shopping agent will now take your orders by text

Amazon is letting US shoppers text its Alexa for Shopping agent, which searches, compares and buys for them. Sponsored products can appear in its replies.

Related Stories

Technology
Build #2612