Music executives Bernie Cho and Anand Roy say AI is changing not just how music is created, but how it is marketed, monetized and valued. While the technology can help artists move faster and open new revenue streams, both argue that human authenticity, artist participation and real audience connection may become even more important in an AI-driven music industry. Watch the conversation from CNBC's CONVERGE LIVE in Singapore.
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How AI could reshape the power structure of the music industry
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Music executives Bernie Cho and Anand Roy say AI is changing not just how music is created, but how it is marketed, monetized and valued. While the technology can help artists move faster and open new revenue streams, both argue that human authenticity, artist participation and real audience connection may become even more important in an AI-driven music industry. Watch the conversation from CNBC's CONVERGE LIVE in Singapore.
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