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Domino’s angers franchisees by tapping ad fund for store bailouts

The Australian Financial Review (AFR) •
November 09, 2026 • 06:00 PM
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The pizza chain is drawing on marketing fees paid by franchisees to fund financial relief as two-thirds of disgruntled operators fall behind on tax payments.

Domino’s angers franchisees by tapping ad fund for store bailouts

Domino’s Pizza Enterprises is rolling out a financial assistance program for its stores, but has angered franchisees because it will be funded largely by advertising fees they paid the fast-food chain.

The support payments to franchisees come amid growing tensions between the pizza chain and franchisees over stalled mediation talks, with franchisees saying their demands for the company to reduce its fees have been stonewalled.

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