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Ticket duopoly on notice as theatre chain goes DIY

The Australian Financial Review (AFR) •
November 09, 2026 • 01:01 PM
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After decades with either Ticketek or Ticketmaster, a major Melbourne venue owner has started selling its own tickets in what could be a harbinger for live events.

Ticket duopoly on notice as theatre chain goes DIY

The operator of five major live venues in Melbourne will soon be saving its show goers a transaction fee, after it ended a long-term partnership with Ticketek to bring ticket sales in-house.

The move by Marriner Group, which owns and manages landmarks including Princess Theatre and Forum Melbourne, represents an historic break from Australia’s ticketing duopoly Ticketek and Ticketmaster, which together still sell over 90 per cent of tickets to live events in Australia.

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