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Greg Goodman digs in as AI trade gets harder

The Australian Financial Review (AFR) •
November 06, 2026 • 06:00 PM
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The Goodman Group founder put his money where his mouth was when launching a new data centre battle this week.

Greg Goodman digs in as AI trade gets harder

Two years ago, Greg Goodman said a pivot from huge warehouses to data centres supporting the AI boom would be a “step change” for the business he founded in 1989.

It was a big bet – for his Goodman Group, the best in industrial property globally and Australia’s largest property company, and for Greg Goodman himself, who has pinned his reputation to the pivot.

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