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The old-school watch trend Gen Z can’t get enough of

The Australian Financial Review (AFR) •
November 03, 2026 • 06:00 PM
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The reign of the steel sports watch is over, with a return to smaller, more elegant designs.

The old-school watch trend Gen Z can’t get enough of

If I were a betting man, I’d hazard a guess you’re not reading this article wearing a ballgown or a three-piece suit. Your sleeves are not fastened with gold cufflinks, nor do your shoes gleam with a fresh layer of polish.

None of this is to cast aspersions on your sartorial standards – it’s just a reflection of the increasingly casual nature of 21st century life. You can blame this development on shifting workplace norms, the rise of athleisure or the declining values of western civilisation as a whole. The truth is we now live in a less buttoned-up society that puts a greater premium on comfort and practicality. Dressing up, for most people in 2026, increasingly resembles a half-baked version of casual Fridays (at best).

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